04 January 2015

Sugar Sammy's English ads did [NOT] break OQLF signage rules - Montreal - CBC News

Sugar Sammy's English ads did break OQLF signage rules - Montreal - CBC News



Montreal comedian Sugar Sammy
asked for — and received — a language complaint for his latest
advertising campaign, but was it all a crock?
The short answer is no [WRONG], but it certainly was designed to stoke the fiery flames of language debate in Quebec.
Advertising firm Sid Lee took
credit for the comedian's billboards put up late November goading people
into filing complaints with the Office québécois de la langue française.

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